Sutherland Labs
Andrew Swartz has over 30 years of experience in the field. Andrew started their career in 1982 as a Team Leader in the QA Department at NCA. Andrew then worked as a Technical Writer at Yale Computer Science Department from 1985-1987. Andrew then joined Apple as a Senior Instructional Designer from 1987-1996. Andrew later worked at Harlequin/Xanalys as a Senior Instructional Designer from 1996-2000. Andrew then became the Research Director at ExperienceLab from 2000-2014. Currently, they are the Vice President and Head of Design Research at Sutherland Labs, where they design major international research projects, teaches classes, and manages teams.
Andrew Swartz attended Yale University from 1985 to 1987, where they earned the degree of "Scholar of the House" in the fields of Psychobiology and Linguistics. Prior to that, they attended Deep Springs from 1980 to 1982, and Waggener from 1974 to 1980. In 2018, Andrew Swartz obtained certification in Sutherland Digital Online Training from the institution of Digital Online Training.
Sutherland Labs
Sutherland Labs combine research tools and design thinking to make everyday experiences better. Our explorers of the everyday include researchers, strategists, designers and technologists, and are united by a shared fascination with human behavior and a relentless curiosity that drives us to discover, design and realize solutions for the puzzles that frustrate everyone else. While our search for answers may start and end with the customer – mapping their conscious and unspoken needs, and considering how both are likely to change over time – we never lose sight of the client’s wider world. Marketplace feasibility, technological realities and business needs remain priorities throughout the life of every project. This is why we work with some of the world's brightest brands, untying tricky knot in a range of industries, and helping them anticipate a future full of change, uncertainty and possibility.