Swisscard AECS
Hiba Shaikh is a seasoned marketing professional with a focus on digital acquisition. Currently serving as a Digital Acquisition Manager at Swisscard AECS GmbH since March 2022, Hiba previously held the position of Marketing Analyst, Digital Acquisition at American Express from September 2020 to February 2022. Hiba's experience with American Express also includes roles as a Marketing Intern in the Amex Offers Platform and Merchant Communications in 2019. Additional internship experience includes positions at Canadian Hearing Services and the Ontario Ministry of Health and Long-Term Care. Hiba holds a Bachelor of Business Administration in Marketing from the Schulich School of Business at York University and has participated in an exchange semester at Université Paris Dauphine.
Swisscard AECS
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Swisscard AECS is a joint venture between Credit Suisse AG and American Express. Swisscard AECS is the only company in Switzerland to offer the world leading credit card brands American Express, MasterCard and Visa from a single source, in the name and on behalf of Credit Suisse AG. Customers managed by Swisscard AECS have the largest choice of credit card products on the Swiss market. Thanks to the different product ranges, customers can put together a personalized combination of cards. Swisscard AECS was established as a joint venture between Credit Suisse AG and American Express in 1998. The company handles product development, sales and marketing, customer service and card processing in Switzerland on behalf of the card issuer Credit Suisse AG. As a merchant acquirer, Swisscard AECS is also responsible for expanding and handling the American Express network of points of acceptance in Switzerland. Swisscard AECS combines the strengths of its two parent companies in the credit card business, with American Express being the global leader as far as card management is concerned and Credit Suisse AG owning strong national sales channels. As a merchant acquirer for American Express, Swisscard AECS’s job is to guarantee that the customers can use their card wherever they want all over Switzerland. SIX (formerly Telekurs) and Aduno are primarily responsible for acquiring MasterCard and Visa in Switzerland.