Synergy Group
Saman Farook Abubaker is an experienced marketing and account management professional currently serving as an Account Director at Synergy Group since August 2020. Previous roles include Group Account Manager and Senior Account Manager, where Saman has managed campaigns for notable clients such as KFC Pakistan, Habib Metro Bank, and Proton Pakistan, focusing on both digital and conventional advertising. Prior to Synergy Group, Saman held the position of Group Account and PR Manager at Convex Interactive, overseeing a diverse portfolio of clients, and led digital media efforts for Fashion Pakistan at Talking Point PK. Saman's earlier experience at TPL Holdings involved external relations and CSR strategies. Saman has academic qualifications in Economics and Finance, as well as a Master's degree in Marketing from the Institute of Business Management.
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Synergy Group
Synergy Group is a 360-degree communication solution to all your brand-related intricacies. We are an integrated marketing communications group providing Creative, Design, Film Production, Animation, Content, Digital, Social, Mobile, Media, Insights, OOH, Monitoring, Publication, Events, Activation & PR through our various outlets. Working for all these avenues, we are able to achieve innergy through Synergy. And this becomes possible by our global philosophy, which does not confine us; not to boundaries, not to expectations, and not to advertising. Currently, we have offices in Karachi, Lahore, and Islamabad employing a total of 230 employees. Data-driven technologically enabled, Synergy is an affiliate of the Dentsu Aegis Network. Dentsu Aegis is spread across five continents; it is a global agency that enjoys driving disruptive innovation. Known for their complementary best-in-class services, this characteristic has seeped into Synergy Group’s network design as well. More than 10,000 people in 20 countries working in 34 offices of the Dentsu Aegis Network and by extension Synergy Group, defines itself as agile, pioneer, ambitious, responsible, and collaborative in projects.