Andrew Vaterlaus-Staby

Andrew Vaterlaus-Staby is a seasoned professional in user experience research and content strategy, currently serving as a Senior User Experience Researcher at SYPartners since October 2023. Prior to this, Andrew worked as a Brand, Content, and Research Strategist on a freelance basis, collaborating with clients such as Sylvain and SYPartners. Andrew's experience includes a role as a Freelance Strategist at Ruder Finn Interactive Asia, managing social media content for Audi Sport Asia, and a Senior Content Strategist position where collaboration with clients resulted in data-driven campaigns. As a co-founder of Speculative Place, Andrew contributed to a platform for creative collaboration. Previous roles include writing for The Wall Street Journal and leadership positions at PSFK, where Andrew managed editorial strategies and client research. Educational background includes a Bachelor of Arts in East Asian Studies from Bard College.