James Gregory

Chief Executive Officer at System1 Research

James Gregory is the Chief Executive Officer at System1 since August 2021. Prior to this role, James served as the Chief of Staff at HomeServe Plc. James also held various strategic positions at Tesco, including Director of Online Strategy and Transformation. James has a background in consulting, having worked at Capgemini Consulting as a Senior Consultant. James holds a BCom in Commerce with Spanish from the University of Birmingham.

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England, United Kingdom

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System1 Research

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System1 Research, formerly BrainJuicer, produces and predicts marketing which leads to profitable growth. Our behavioural science inspired methods saw us named ‘Most Innovative Company’ by GreenBook six years in a row,


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