TCA
Sergei Peysakhov has had an extensive career in analytics and marketing. Starting in 2006, they were an Advertising Representative for The Daily Pennsylvanian. In 2007, they were a Local Sales Manager for University Directories. From 2008 to 2010, they worked at Nielsen BASES as a Senior Research Analyst and Research Analyst. From 2010 to 2018, they were at Marketing Evolution, where they held the roles of VP, Solution Engineering, Vice President, Associate Vice President, Director, Client Services, Senior Research Analyst, and Research Analyst. Since 2018, they have been the Senior Director, Measurement and Insights at Audacy, Inc. In 2021, they became the Executive Director, Analytics at TCA.tv.
Sergei Peysakhov attended the University of Pennsylvania from 2004 to 2008, where they earned a Bachelor of Arts in Economics, Marketing, and Psychology. Prior to that, they attended Central High School of Philadelphia from 2000 to 2004.
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TCA
TCA is a creative agency that engages in performance marketing, media buying, lead generation, analytics and digital media.