Alex Cadieux

Alex Cadieux has extensive work experience in sales and marketing, particularly in the hardscape industry. Alex worked at Techo-Bloc for over 10 years, holding various positions including Director - B2B Marketing, National Sales Director, Sales Director - Ontario & Western Canada, GTA Sales Team Lead, and Sales Representative. During their time at Techo-Bloc, they achieved record sales figures, led national sales force, spearheaded business development in new markets, and exceeded sales targets. Additionally, Alex has a background in education and training, serving as a Level I SRW Course Instructor for the National Concrete Masonry Association and an Installer Certification Course Instructor for the Interlocking Concrete Pavement Institute. Alex also has experience in podcast hosting as the host of the Hardscape Growth Podcast. Prior to their roles in the hardscape industry, Alex worked as a Tool Rental Associate at The Home Depot and as a Job site Foreman at Paysagiste Bonzai.

Alex Cadieux has a Certificate in Management from McMaster University. In 2015, they obtained a certificate in NCMA SRW Installer Level I / Basic Instructor from the National Concrete Masonry Association. In 2012, they completed a course in Managing Sales Professionals II at ELOCED. In 2010, they received a certificate in Permeable Interlocking Concrete Pavement from the Interlocking Concrete Pavement Institute. In 2008, they obtained a certificate in Activity Based Sales, Sales Techniques, and Negotiation from ELOCED. In 2007, they received a certificate in Segmental Retaining Walls from the National Concrete Masonry Association and also completed a Train the Trainer Program from the Interlocking Concrete Pavement Institute. In 2006, they completed a course in Interlocking Concrete Pavement from the Interlocking Concrete Pavement Institute. Alex Cadieux has also pursued studies in Anthropology at Concordia University, Sociology at Dawson College, and has some educational experience at Lake of Two Mountains. Additionally, they have obtained certifications in Korn Ferry 360 Leadership Training from Korn Ferry Advance, SRW Level I course instructor from the National Concrete Masonry Association, Concrete Paver Installer Course Level I from the Interlocking Concrete Pavement Institute, Concrete Paver Installer from the Interlocking Concrete Pavement Institute, and SRW Installer from the National Concrete Masonry Association. Alex is also an ICPI Permeable Interlocking Concrete Pavement Technician.