Shaye Potts

Shaye Potts is a seasoned retail operations professional with extensive experience in leading strategic initiatives and optimizing business processes. Currently serving as Senior Director of Retail Operations at Tecovas, Shaye previously held the position of Head of Global People & Business Operations at woom, where responsibilities included designing scalable and equitable practices in partnership with executive leadership. At YETI, Shaye led the Retail Business Operations team, ensuring profitability and enhancing customer and team experiences. With a strong background that includes roles such as District Manager and General Manager at Gap Inc., as well as management positions at Kohl's Department Stores, Shaye has demonstrated expertise in managing large teams, driving operational success, and fostering talent development across various retail environments.