Yap Yong Sheng

Yong Sheng Yap currently serves as the Head of Demand Generation at Teleport, overseeing multiple teams focused on digital, content, Thailand, and eCommerce marketing, with a strong emphasis on boosting revenue through Account-based Marketing. Since December 2017, Yong Sheng has operated as a freelance digital marketer and consultant, offering services in media buying, lead generation, landing page creation, and CRM management across various industries. Prior experience includes a role as Growth Consultant and Team Lead at StoreHub, where business strategies for customer acquisition and retention were developed, as well as leading B2B paid advertising campaigns across Southeast Asia. Yong Sheng also worked at REV Asia as an Audience Growth Specialist, enhancing site traffic and campaign KPIs, and started as an eCommerce Executive at Qoo10 Malaysia, conducting market research to improve product offerings. Yong Sheng holds a Bachelor's degree in Communication (Hons) Marketing Communication from HELP University.