Silvana Dominguez

Silvana Dominguez is an experienced professional in the field of content analytics and marketing strategy, currently serving as the Content Analytics Manager at TelevisaUnivision since December 2022. Prior to this role, Silvana held positions including Business Research Analyst at Warner Bros. Discovery and Research Analyst at HBO Latin America. Silvana's background also includes experience as a Business Strategy Specialist at SilkProUSA, where responsibilities involved managing brand marketing strategy for beauty and wellness product launches. As the Marketing Strategy Coordinator at Zee Mundo, Silvana developed campaigns for the first Indian/Bollywood Channel targeting U.S. Hispanics and LATAM. Earlier experience includes roles at Hollister Co. and ¡HOLA! TV, focusing on in-store management and marketing support, respectively. Educational qualifications include an MBA in International Business from Florida International University and a specialization in Social Media Marketing from Northwestern University.