TAG - The Aspen Group
Ildi Crist is a seasoned marketing professional currently serving as the Director of Product Marketing at ClearChoiceTAG - The Aspen Group since June 2025. Previously, Ildi held the position of Marketing Director at Genomics from July 2023 to November 2024, where strategies resulted in a fivefold increase in B2B lead generation and a successful marketing partnership with a Fortune 500 client. Prior to that, Ildi was the Head of Global Marketing at Hilo by Aktiia, successfully driving growth through comprehensive marketing strategies. As Chief Marketing Officer at Reperio Health, Ildi played a key role in launching the digital health startup, focusing on brand development and enhancing patient engagement. Ildi Crist earned an MBA with a focus on Strategy, Marketing, and Finance from NYU Stern School of Business, following a BA in Anthropology from Seton Hall University, complemented by minors in English and Environmental Science.
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TAG - The Aspen Group
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When we launched Aspen Dental, we set out to break down the barriers that made it hard for patients to keep up with their dental health — affordability, transparency, and access. We knew the key to better patient care started with the provider, so we changed how the dental business worked. We built new relationships, expertise, and tools to help dentists run their businesses more effectively and better care for their patients. Fast forward, and over 25 years later, we’ve launched more than 1000 Aspen Dental locations—by doing so, we are proud to say we have changed access to dental care nationwide. But there’s more work to do. Healthier, happier smiles were just our beginning. We come together to launch TAG – The Aspen Group, and we are officially expanding beyond dental to embrace a new vision. As we transform Aspen Dental, Chapter, ClearChoice, WellNow, and AZPetVet into one family, we’re setting out to achieve one simple goal together: to bring better healthcare to more people - because we believe in a future where health and wellness is accessible for all. While our vision now is broader, how we achieve it remains the same. The best care starts with the provider, and TAG exists to power them so they can meet patients where they are, no matter their specialty, and deliver better care. Because we know that at the end of the day, better healthcare is simple — empower the provider and their teams and the rest will follow. United as one group, we’re not just breaking down barriers, today we’re breaking through. We’re challenging the status quo. Together we can prove healthcare can be better for both providers and patients. Together we can bring better healthcare to more people.