The Chartered Institute of Building (CIOB)
Kate Macbeth FCIM is an accomplished marketing professional with extensive experience in strategic marketing and customer experience. Currently serving as the Director of Marketing and Customer Experience at The Chartered Institute of Building (CIOB) since November 2017, Kate has held multiple director roles focused on marketing and digital initiatives. Previously, Kate was a Marketing Consultant for Kate Macbeth Ltd and held key marketing positions at Theatre Royal Plymouth and Reed Exhibitions, where responsibilities included managing the marketing strategy for major global events, achieving significant increases in visitor attendance, and developing long-term business strategies. Notable achievements include successfully managing substantial marketing budgets, leading diverse teams, and enhancing global brand strategies. Kate holds a BA (Hons) in Communication from Bournemouth University.
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The Chartered Institute of Building (CIOB)
We are the Chartered Institute of Building, and we stand for the science, ethics and practice of built environments across the world. Everything we do is to improve the quality of life for those using and creating the built environment. Our vision Improve the quality of life for the users and creators of our built environment. Our mission We drive up professional standards, push forward innovation, influence political decisions and strengthen talent across the CIOB global community.