The Coca-Cola Company
Shawnika Giger McPherson is an accomplished marketing professional with extensive experience in brand management and innovation across leading companies. Currently serving as Brand Director for Dasani at The Coca-Cola Company, Shawnika previously held roles including Menu Project Management Consultant for Chick-fil-A at Stratfield Consulting and Manager of Brand Innovation for Arby's at Inspire Brands. With a strong background in driving product launches and cross-functional collaboration, Shawnika has successfully led initiatives that increased category sales and enhanced digital strategies. Prior experience includes critical positions at Keurig Dr Pepper Inc. and Campbell Soup Company, along with a leadership role at Pep Promotions. Shawnika holds an MBA from the University of North Carolina at Chapel Hill and has participated in an exchange program at Esade.
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The Coca-Cola Company
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The Coca-Cola Company is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands. Coca-Cola's vision is to craft the brands and choice of drinks that people love, to refresh them in body & spirit. And done in ways that create a more sustainable business and better shared future that makes a difference in people’s lives, communities and our planet. Sold in the United States since 1886, Coca-Cola products are now sold in more than 200 countries and territories. They own or license and market numerous beverage brands, which they group into the following categories: Trademark Coca-Cola; sparkling flavors; hydration, sports, coffee and tea; nutrition, juice, dairy and plant-based beverages; and emerging beverages. Their portfolio of sparkling soft drink brands includes Coca-Cola, Sprite and Fanta. Their hydration, sports, coffee and tea brands include Dasani, smartwater, vitaminwater, Topo Chico, BODYARMOR, Powerade, Costa, Georgia, Gold Peak and Ayataka. Coca-Cola’s nutrition, juice, dairy and plant-based beverage brands include Minute Maid, Simply, innocent, Del Valle, fairlife and AdeS. They are constantly transforming their portfolio, from reducing sugar in their drinks to bringing innovative new products to market. Coca-Cola seeks to positively impact people’s lives, communities and the planet through water replenishment, packaging recycling, sustainable sourcing practices and carbon emissions reductions across the value chain. Beverages bearing trademarks owned by or licensed to the company account for 2.1 billion of the approximately 63 billion servings of all beverages consumed worldwide every day.