The Crossroads Group
Wendy is a Texas A&M graduate who earned her Master’s degree in Economics and Research and has corporate market research experience prior to joining the Crossroads Group. Wendy manages over 16 individuals handling 14 ongoing patient and employee survey projects across 4 languages. She plays a key role in ensuring that randomized sampling sequences are built into project-specific sampling procedures and macros and oversees quality control for Mandarin and Cantonese language survey projects. Wendy is also assuming a lead role in database platform management as well as sampling roster macro programming. In her spare time, Wendy enjoys reading, staying fit, playing tennis, and cooking.
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The Crossroads Group
Since 2003, the mission of The Crossroads Group is simply to help organizations hear and respond to the voice of the customer/stakeholder and report findings in a manner that facilitates effective follow-up action at all levels (from senior leadership to front-line staff). While specializing in the community health center, rural health clinics, health departments, and other primary care delivery organizations, the Crossroads Group also is experienced in providing services for pharmacies, specialty care centers (e.g. Nephrology), Emergency Rooms, and hospitals. The Crossroads Group is also experienced working with health plans and health plan surveys and has provided services in other industries such as education, residency programs, and banking and has implemented several custom surveys to assess special programs or grant-funded projects.