The Directions Group
Elizabeth Finn is an accomplished professional with extensive experience in client services and business development within the market research and consultancy sectors. Currently serving as Chief Client Officer at The Directions Group since June 2016, Elizabeth has held various leadership roles, including Senior Vice President and Vice President positions at TNS, Kantar Retail, and MarketTools, Inc. Notable achievements include managing significant revenue targets, leading teams in delivering client solutions, and initiating new business relationships that have consistently exceeded expectations. Elizabeth's career also includes impactful contributions at Symphony IRI Group and The Nielsen Company, where strategic insight and client-centric initiatives were key to success. Elizabeth holds a Bachelor of Science degree in Business with a focus on Marketing from Miami University.
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The Directions Group
The Directions Group is a strategic insights firm helping businesses grow, innovate, and differentiate themselves in the marketplace through integrated intelligence. We are curious by nature to understand human nature, driven to tackle business challenges head-on, and ready to uncover opportunities you might not even know exist. Our team of expert advisors design custom solutions that drive business outcomes that make a difference, with expertise across a range of industries, including restaurant, agriculture, health and wellness, technology, financial services, and consumer packaged goods. We understand people. We understand business. And we understand the intricate connection between the two. Ultimately, our goal is to shorten the distance between what people and the world need and what your business can deliver. Increase Brand Loyalty Differentiate Products & Brands Create Growth & Innovation Adapt to Changing Market Dynamics Optimize Customer Experience