The Directions Group
Janie Culp has over 30 years of experience in data analysis and research, currently serving as a Data Expert and Senior Data Specialist at Directions Research, Inc. since March 2005. In this role, Janie Culp is responsible for tabulating data, writing SPSS data files, and programming surveys using Beacon software. Prior to this, Janie Culp worked at Alliance Research/Catalina Marketing Research from September 1989 to March 2005 as a Senior Program Director, where key responsibilities included programming Quancept scripts, managing projects through field, tabulating data using Quantum, and writing SPSS code for analysts and clients. Janie Culp attended Northern Kentucky University from 1987 to 1989.
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The Directions Group
The Directions Group is a strategic insights firm helping businesses grow, innovate, and differentiate themselves in the marketplace through integrated intelligence. We are curious by nature to understand human nature, driven to tackle business challenges head-on, and ready to uncover opportunities you might not even know exist. Our team of expert advisors design custom solutions that drive business outcomes that make a difference, with expertise across a range of industries, including restaurant, agriculture, health and wellness, technology, financial services, and consumer packaged goods. We understand people. We understand business. And we understand the intricate connection between the two. Ultimately, our goal is to shorten the distance between what people and the world need and what your business can deliver. Increase Brand Loyalty Differentiate Products & Brands Create Growth & Innovation Adapt to Changing Market Dynamics Optimize Customer Experience