Susan Mason

Director - Project Management at The Directions Group

Susan Mason is a seasoned professional in project management and research, currently serving as the Director of Project Management at The Directions Group since July 2008, after holding the position of Senior Research Manager. Prior experience includes conducting research at Hellebusch Research and Consulting from September 2004 to July 2008, and roles in marketing at think3 and Star One Realtors between 2003 and 2003. Additionally, Susan worked as an Executive Administrator at West Shell, Inc., Realtors from 1990 to 1996. Education includes a Bachelor of Science in Marketing from Northern Kentucky University.

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West Chester, United States

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The Directions Group

The Directions Group is a strategic insights firm helping businesses grow, innovate, and differentiate themselves in the marketplace through integrated intelligence. We are curious by nature to understand human nature, driven to tackle business challenges head-on, and ready to uncover opportunities you might not even know exist. Our team of expert advisors design custom solutions that drive business outcomes that make a difference, with expertise across a range of industries, including restaurant, agriculture, health and wellness, technology, financial services, and consumer packaged goods. We understand people. We understand business. And we understand the intricate connection between the two. Ultimately, our goal is to shorten the distance between what people and the world need and what your business can deliver. Increase Brand Loyalty Differentiate Products & Brands Create Growth & Innovation Adapt to Changing Market Dynamics Optimize Customer Experience