The Great. / Emily + Meritt
Chitrarath Verma currently serves as the Head of Design and Product Development at beeline Group, North America, where responsibilities include leading a team of six associates and managing the entire product development cycle. Chitrarath has extensive experience in product development, working with notable brands such as Aritzia, Oak and Fort, and The Great. Previous roles include Product Development Lead at OAK + FORT and Associate Buyer at Barneys New York, where category development and vendor management were key focuses. Chitrarath's earlier experience includes a position as Design Associate at American Eagle Outfitters Inc., specializing in womenswear, and an Assistant Designer role at Triburg. Chitrarath holds an MBA in Fashion from London College of Fashion and a Bachelor's degree in Fashion/Apparel Design from the National Institute of Fashion Technology Delhi.
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The Great. / Emily + Meritt
Los Angeles based Emily Current + Meritt Elliott have been business partners for almost two decades. Known for their authentic and optimistic approach to both design and life, their journey as entrepreneurs, brand builders, stylists and designers have led them to their most proud achievement to date - a fully realized women's collection, aptly called, THE GREAT. THE GREAT. is sold in over 200 of the world's finest retailers, at thisisthegreat.com and at our flagship store at 8575 Melrose Avenue in West Hollywood.