The Idea Shed
Paul Fiore is an experienced Senior Creative Copywriter currently working at The Idea Shed since February 2025. Previous positions include Creative Lead at Prodigious Australia, Senior Creative Copywriter roles at Hogarth Australia and Cheil Australia, and experience as a Freelance Senior Copywriter across multiple Sydney agencies. Paul has also held positions at VML and whiteGREY, where responsibilities included creating campaign concepts and developing copy for various media formats. Early career experience includes a role as a Senior Copywriter at Ogilvy and as a Copywriter at Euro RSCG/Havas. Paul holds degrees in English & Film from UNSW, Graphic Design from Hornsby TAFE, and recognition in the top 10 of the AWARD School in Advertising.
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The Idea Shed
The Idea Shed is an independent agency that delivers creatively powerful, strategically robust and commercially viable ideas that grow. We specialise in integrated campaigns, brand experience, branding, content, digital and retail. We work with clients, partners and on our own projects. You can drop us an email at hello@theideashed.com