The Insiders
Rich White serves as the Vice President of Business Development US at The Insiders since May 2017, where responsibilities include designing national and retail-specific influencer solutions with a focus on measurable benchmarks and KPIs. Previous experience includes serving as Executive Vice President at WorkPlace Impact, where management of the CPG department and strategic partnership development were key duties. Rich has also held various senior positions at StartSampling, Inc., including Vice President of Account Management and Strategic Development, contributing significantly to revenue generation and strategic partnerships. With an extensive background in information systems and sales management, Rich White has demonstrated consistent success in driving growth and operational efficiency across multiple organizations, supported by academic credentials in Management Information Systems and Business Administration.
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The Insiders
The Insiders is the leading global User-Generated Content network creating emotional connections between consumers and brands by engaging everyday shoppers and the people in their lives with products, both on and offline. The Insiders community has millions of everyday consumers in all walks of life, spread across over 40 countries. Community members are called Insiders because they are privy to exciting and educational brand experiences with several of the world’s most iconic brands from multinational companies like P&G, Nestle, Johnson & Johnson, Samsung, and Philips. Solutions Dialogue – World-class brand ambassador activation. https://www.youtube.com/watch?v=_4NPEhAkSXs SmartReviews – More, better, and faster authentic consumer reviews at scale. https://www.youtube.com/watch?v=XrFXcXBF-1Q MyHomePary – Fun and Instagram-worthy brand experiences. https://www.youtube.com/watch?v=fD6LXKQVohU Connect with your brand ambassadors, generate recommendations at scale, and grow sales with The Insiders.