The Marketing Practice
Allyson Bancroft has a rich history in the marketing industry, with experience in various roles such as Director of Global Client Practice, Head of Account Planning, Owner of Splendid Marketing, and Client Services Director at One Brand Group. With a background in Modern European Studies, French, Economics, and Politics from Loughborough University, and ongoing executive education at the University of Chicago Booth School of Business, Allyson's expertise lies in communications planning, branding, and strategic consulting for clients and agencies.
The Marketing Practice
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The Marketing Practice, also known as TMP, is a global, business-to-business marketing agency headquartered in Oxfordshire, and with offices in London, Munich and Seattle.