The Rare Wine Co. is one of America's most respected wine merchants. We are specialists in sourcing impeccably cellared examples of the world's greatest and most sought-after wines, and our prices are often the lowest you'll find. We maintain a vast inventory of rarities at our home in Sonoma, as well as Europe.

While no one does a better job of coming up with whatever is hot and hard-to-find in today’s market, our real strength lies in finding the next superstar before others do, as well as in locating the great vintages of legendary producers.

The Rare Wine Co. was founded in 1989 by Mannie Berk. In 2002, a panel of wine journalists and wine trade leaders voted us the Best Wine Importer in America, as part of Food & Wine magazine’s American Wine Awards. And in both 2002 and 2004, Mannie was named a Wine Personality of the Yearby Robert Parker’s Wine Advocate.

The Rare Wine Co.’s newsletter is widely acknowledged as the finest wine trade publication in America. It is published monthly, with occasional special issues dedicated to areas of particular interest to us, such as Tuscan Olive Oil and Traditional Barolo.

Read by more than 8,000 of the America’s most influential private collectors, journalists, sommeliers and buyers, The Rare Wine Co. newsletter offers subscribers insight and buying opportunities unheard of in today’s wine market.

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The Rare Wine Co.

The Rare Wine Co.'s headquarters in Brisbane, CA, United States

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Zino Mezoui

Mark Osburn

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