The Social Hub
Djoeke Sprenger is an accomplished human resources professional with extensive experience in leadership roles across various organizations. Currently serving as the Chief People Officer at The Social Hub since September 2024, Djoeke previously held the position of Head of People at VanMoof from April 2021 to 2024. At Starbucks, from February 2012 to 2020, Djoeke was the Senior Manager HR for the EMEA region, overseeing human resources for multiple sectors including manufacturing and retail in the Netherlands. Earlier roles include HR Manager at ADC Performance Improvement B.V. and various positions at Adecco Netherlands, including Consultant. Djoeke holds a Master of Science degree in Political Science from the University of Amsterdam, obtained between 1997 and 2003.
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The Social Hub
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The Social Hub is a diverse community where people come to learn, stay, work, and play – previously known as The Student Hotel. Designed to create meaningful, fun experiences, The Social Hub is your neighbourhood hub to discover, do better and make an impact; it's your space to call home. Whether you're a local, traveller, student or professional, The Social Hub connects you with passionate people from all walks of life to meet, share ideas and experiences and stay true to your purpose. And it all happens under one hub. You'll find hotel rooms, coworking and event spaces, restaurants and bars, a gym, lounges – everything that brings people together. Founded in 2012, TSH is headquartered in Amsterdam and has 650 employees. With over 11,000 rooms in Europe both open and under development, TSH aims to offer a unique experience to its community of international guests. As of today, The Social Hub is operating in 16 European locations: two hotels in Amsterdam and one in Barcelona, Toulouse, Madrid, Berlin, The Hague, Delft, Vienna, Groningen, Eindhoven, Maastricht, Rotterdam, Paris, Florence and Bologna. The Social Hub’s total locations amount to 25 hotels, with 18 currently open and seven more opening in Lisbon, Porto, Rome San Lorenzo, Florence Belfiore, Turin, San Sebastian, and Glasgow by 2025.