The Weather Network
Jennifer Lawless has a robust background in advertising operations and promotions management within the broadcast and digital media sectors. Currently serving in Ad Operations roles at The Weather Network since January 2016, Jennifer previously held various positions at Shaw Communications from 2011 to 2015, including Supervisor and Manager of On-Air Promotions Scheduling. Jennifer’s expertise includes strategic promotion placement, campaign development, and cross-promotion strategies, having worked with both the Global TV network and Shaw Media channels. Earlier experience at Canwest and Vision TV further solidified Jennifer's skills in scheduling and compliance within the broadcasting industry. Jennifer earned an Honours Bachelor of Arts in Mass Communication from York University and completed management training at the Canadian Management Centre.
The Weather Network
Pelmorex Corp., founded in 1989, is an international weather content and technology company. Pelmorex owns and operates the weather brands The Weather Network, MétéoMédia, Eltiempo.es, Clima, and Otempo.pt. It also operates Canada’s National Alert Aggregation and Dissemination System, part of Alert Ready. Through constant innovation and entrepreneurship, Pelmorex has grown to reach consumers around the globe, has become one of the largest weather information providers and has broken new ground in providing data solutions and business insights to businesses. Through harnessing the value of weather, Pelmorex is driven to make the world smarter and safer for consumers and businesses.