TheSoul Publishing
Anastasiia Vinogradova is a seasoned creative professional with extensive experience in digital media and education. Currently serving as Chief Creative Officer at TheSoul Publishing since May 2019, Anastasiia oversees content for popular channels that attract over 2 billion followers and over 25 billion monthly views. Previous roles include Co-Founder of Skillfolio, where Anastasiia spearheaded the development of a digital platform for soft skills, and Head of Digital Content & E-learning at Monsiki, driving content strategy for social emotional learning initiatives. With further experience as an Executive Producer at NewMediaLab, which launched 11 digital media channels, and creative roles at Netology, Anastasiia has consistently demonstrated a strong ability to lead and innovate in various digital environments. Educational qualifications include an MBA from Moscow School of Management SKOLKOVO and ongoing studies in Econometrics at Saint Petersburg State University.
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TheSoul Publishing
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TheSoul Publishing is the world’s leading digital studio that produces engaging, positive, and original content for a global audience. With a creative team based in more than 70 countries and six continents, TheSoul Publishing showcases entertaining brands in 21 different languages, which are distributed through a social media-driven cross-platformnetwork.TheSoul Publishing’s award-winning portfolio offers a wide range of enjoyable content, including cutting-edge 3D technology, stop-motion, live-action videos, music videos, craft projects, and vibrant animation, across its universe of well-known channels, including the world’s number one DIY brand, 5-Minute Crafts®, Bright Side, 123 GO!, Avocado Couple, La La Life, Teen-Z, Baby Zoo, Slick Slime Sam, and Polar. With 2 billion social media followers across Facebook, Instagram, TikTok, YouTube, Pinterest, and Snapchat, TheSoul Publishing creates irresistibly shareable content for all ages. Current initiatives include expansion across additional social media, music, podcast and streaming platforms. TheSoul Publishing has garnered numerous accolades, including top honors and nominations from the Webby, Shorty, Telly, Viddy, Streamy, Stevie, and Lovie awards. The company was recently named ‘Digital Studio of the Year’ at Digiday’s 2023 Video & TV Awards, won 'Best YouTube Presence' at the 2023 Shorty Awards and received a nomination for ‘Social Media Team of the Year’ at the The Drum’s 2023 Online Media Awards.Founded in 2016, TheSoul Publishing is headquartered in Cyprus and has state-of-the-art production studios and offices across Europe and the U.S.