Thirst
Alina Pîrvu has a diverse work experience in brand strategy and innovation facilitation. Alina started their career as a Marketing Manager at ADVICE Students from November 2008 to June 2010. Alina then worked as an Account Manager at Frank Group from November 2010 to September 2011. Alina joined Blue Marlin as a Strategist from September 2012 to May 2013. Following this, they worked as a Brand Strategist at Jones Knowles Ritchie from June 2013 to December 2017. From March 2013 to the present, they have been an Innovation Facilitator at L*unchBox Innovation Workshop. In 2018, they joined Sunhouse Creative Ltd as a Senior Creative Strategist until October 2019. Alina then worked as an Independent Brand Strategist from November 2019 to November 2020. Currently, they hold the position of Strategy Director at Thirst Craft since August 2020.
Alina Pîrvu has a Master's degree in Design and Brand Strategy from Brunel University London, which they obtained from 2011 to 2012. Prior to that, they completed a Bachelor of Science (BSc) in Marketing from Academia de Studii Economice din București from 2010 to 2011. Alina also spent a semester as an exchange student at Reykjavik University in 2009, studying Business Administration, Management, and Operations. Alina initially earned their first BSc degree in Business Administration from Academia de Studii Economice din București from 2007 to 2010. Additionally, Alina has certifications including the Cambridge Certificate of Advanced English from the British Council and the Diplôme d'études en langue française (DELF B1) from the Ministère de l'Enseignement Supérieur et de la Recherche (France).
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Thirst
We are strategic & creative partners to the best and most ambitious beverage brands in the world. We’ve got offices in New York & Glasgow, and we do things differently: the quality of thinking we provide. Our upfront investment in strategy. Our genuinely global team chosen for their expertise rather than their locations. And our proactive approach to developing and delivering the creative solutions you need. It all ensures we can produce consistently amazing work that sells, whatever the channel. From first chat to final high-fiving delivery, we provide our partners with standout work and exceptional service, every time. We’ve a full suite of best-in-class expertise in-house, and a team that refuses to be constrained by traditional agency thinking or silos. We are founded on a simple principle - do what you love and be the best at it. Our team is a collective of culturally diverse, multi-disciplinary, hand-picked specialists chosen for their skillset and passion, mixing fresh perspectives with wisdom of experience and commercial acumen. We thrive on ideas, openness and collaboration, investing undivided energy into our client partnerships whilst fostering our collective wellbeing.