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Michail Karypidis currently serves as a Paid Media Operation Executive at Threepipe Reply, focusing on developing and executing Paid Search strategies across Google and Bing, as well as managing Paid Social Media campaigns on Meta and TikTok. Prior experience includes a role as Paid Search Executive at Seraphine, where Michail effectively managed budgets and optimized paid search campaigns to enhance conversion rates and reduce costs. An Account Executive at eg+ worldwide, Michail handled requests from various brands and communicated daily with clients at a senior level. Earlier positions include roles in digital marketing and accounting services, alongside fulfilling military service in the Greek Army. Michail holds an MSc in Marketing from Cranfield School of Management and two Bachelor's degrees in International Business and International and European Studies from Mendel University and the University of Macedonia, respectively.
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You hear a lot about brand story telling these days. That’s lovely. We prefer to tell stories that not only move people emotionally but also encourage them to put their hands in their pockets too. We understand how to transform creative from being just entertaining to being truly effective. We are a team of story sellers. We are a brand performance agency of specialists with expertise across data, search, media, creative and technology and we work together to help our clients succeed in an increasingly fragmented, multi-channel world.