Callie Finch

Callie Finch is a highly skilled Senior Digital Insights Analyst at Tinuiti, specializing in digital marketing analytics since April 2025. Previously, Callie held the position of Marketing Analytics Manager at IZEA, focusing on influencer marketing performance and optimization strategies. Callie's experience includes serving as a Graduate Teaching Assistant in the MSBA Program at the University of Louisville College of Business, where responsibilities included grading for courses in predictive analytics and applied machine learning. Prior roles include Senior Marketing Analyst at Code3, where Callie utilized R, Python, and Tableau to analyze marketing data, and Senior Account Manager at Bandy Carroll Hellige, managing customer accounts and media buys. Early career experience includes roles at Scoppechio as an Associate Project Manager and Media Associate. Callie holds a Master of Science in Business Analytics and a Bachelor's Degree in Anthropology from the University of Louisville.