Laura Schum

Laura Schum is a Marketing Growth Analyst at Tise since September 2023. Prior to this role, Laura served as Data & Insights Lead at Unloc from October 2020 to August 2023, focusing on data analysis and growth experiments. Previous positions include Growth Analyst and Marketing & Operations Analyst in the Department of Marketing at the University of Groningen, where Laura contributed to quantitative marketing research and interface development. Laura's career began at Merck Group as a Junior Manager in Brand Communications, and earlier as a Corporate Student in a dual degree program. Laura holds a double Master's degree in Strategic Marketing Management from BI Norwegian Business School and Marketing Intelligence from the University of Groningen, as well as a double Bachelor’s degree in Management and International Business from Kozminski University and Baden-Wuerttemberg Cooperative State University, respectively.