Ross Baird

Digital Manager - Biddable & Programmatic at Total Media

Ross Baird is a seasoned digital marketing professional with extensive experience in biddable and programmatic advertising. Currently serving as Digital Manager at Total Media since September 2021, Ross previously worked at Altair Media London, advancing from PPC Executive to Biddable Account Manager over a span of nearly three years. Ross began the career at Uproar Vision as a Junior Paid Media Executive and later contributed to various roles in marketing and design, including a Marketing Coordinator position at After Breast Cancer. Educational credentials include a Bachelor of Arts (BA Honours) in History from the University of Guelph and a Postgraduate Certificate in Strategic Relationship Marketing from George Brown College.

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London, United Kingdom

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Total Media

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We are the behavioural planning agency. We produce award-winning media strategies based on the knowledge of people’s behaviour; how people think, feel and act. We uncover these insights by deploying a full range of research capabilities, from ethnography to neuroscience to behavioural economics to data analytics. It’s through this behavioural approach that we deliver authentic, creative and effective media solutions.