Trackingplan
José Luis Pérez has a diverse work experience spanning various roles and companies. In 2009, they founded Guiomatic.com and served as its CEO until April 2014. José Luis then went on to found Hooks Technologies Inc., where they acted as the Founder & CEO from April 2014 to January 2019. José joined Mailtrack.io in January 2019 and held the position of CPO until February 2020. In March 2020, they co-founded Trackingplan and assumed the role of Co-founder & CEO. José is also an Alumni of Techstars, starting in June 2015.
José Luis Pérez's education history begins in 2003 when they enrolled at the Universitat d'Alacant. José Luis pursued a degree in Computer Science and completed their studies in 2008.
In 2020, Pérez attended the Instituto de Inteligencia Artificial for a short period. During this time, they undertook an Executive Master program in Artificial Intelligence.
Presently, Pérez is involved with Y Combinator, an educational organization or institution. However, no specific degree or field of study information is provided for their current tenure at Y Combinator.
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Trackingplan
Trackingplan automatically documents and monitors all the data you are collecting for analytics, marketing, or sales. It’s installed in minutes and provides data governance and observability to make sure your tracking is happening as you planned, and that you are collecting only the right data. Adding just one script in your frontends with your tag manager, it watches and models in real-time everything your Web or mobile Apps send to third parties like Google Analytics, Amplitude, Intercom, Hubspot, ... to give you from day one: - An always up-to-date documentation and data dictionary. Get rid of your spreadsheets and check if what’s implemented is what you expected. - Alerts when there are schema inconsistencies in events, properties, user attributes, or UTM params you are collecting. Avoid data downtimes and make decisions on reliable information. - Traffic anomalies detection of each event, with attribution analysis. Detect product problems and easily debug and fix the causes. Trackingplan is trusted by data-intensive teams like Typeform, Freepik, Flaticon, or Spotahome. Unlike other solutions, it doesn’t require any technical skills to set up or use, and actually observes all kinds of customer data, even in your custom collectors.