Trajectory
Todd Fabian is an experienced marketing analytics and research professional with a comprehensive background in market research and insights across multiple industries. Currently serving as VP of Marketing Analytics & Research at both 9Rooftops and Trajectory since June 2020, Todd has held various leadership roles in market research, including Director at MARC USA and positions at Mylan and Heinz North America. Earlier experience includes roles at PNC Bank and Del Monte Foods, beginning as an Analyst at TRC. Todd holds an educational background from the University of Pittsburgh Katz Graduate School of Business.
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Trajectory
Trajectory is a collection of data scientists, researchers, analysts, and strategists designed to bring the most advanced analytical methods to the most human problems in marketing. The results are data-backed, tangible strategic recommendations that set our clients on a trajectory of growth. With more than 40 staff, Trajectory offers centralized, data-led products and services including: +Marketing Analyses: Marketing Mix Modeling, Econometric Modeling, Predictive Modeling, Pricing & Promotion Optimization, Customer Lifetime Value Analysis, Demand Forecasting, Business Intelligence Dashboarding, Test Design & Measurement +Marketing Research: Brand Health Tracking, Consumer Segmentation, Consumer Journey Mapping, Creative Effectiveness +Marketing Data Consolidation & Visualization: Media, Website, CRM and Social Media Analytics