trbo
Maike Schmidtner is a dedicated marketing professional currently serving as a Werkstudent Marketing Manager at trbo since January 2023. With previous experience as a Dual Student at trbo GmbH from April 2019 to October 2022, Maike has developed strong skills in online marketing and digital business processes. Prior to this, a role as a Data Collector at DOCUBYTE HM GmbH involved responsibilities in digital data archiving and document management. Maike also gained cross-cultural experience as an Au Pair in America from October 2017 to November 2018. Academically, Maike is pursuing a Master of Arts in International Management at IU International University of Applied Sciences, following a Bachelor of Arts in Marketing Management with a focus on Online Marketing from the same institution.
trbo
Trbo is a leading technology provider for dynamic onsite personalization, optimization and testing. With trbo's AI-based platform, website content and offers can be designed individually and inspiringly - in real time, tailored to the needs of customers in their customer journey. A self-learning algorithm analyses user behaviour based on over50 visitor characteristics. This data then allows the targeted delivery of a wide variety of content in the design of the online presence, which demonstrably optimizes the shopping experience of website visitors. Well-known retailers and manufacturers such as Ströer, Telefónica, mydays, Triumph, Vertbaudet and XXXLutz rely on the trbo’s SaaS solution. The Munich-based company was founded in 2013. CEO is Felix Schirl.