Treetoscope
Eshel Nitzan has a diverse work experience spanning multiple industries. Their most recent role is as the VP of Operations at Treetoscope, starting in December 2022. Prior to that, they served as Chief Operating Officer at Ride Vision from May 2020 to December 2022, where they also held the position of Senior Production Manager from October 2020 to May 2022. Before joining Ride Vision, Eshel worked at Databin as a Product & Business Development Manager from April 2019 to October 2020.
In 2018, Eshel joined Tuttnauer as a Product Manager for low-temperature sterilizers. In this role, they were responsible for setting the product's strategy, roadmap, and feature definition. Eshel also handled product marketing, forecasting, and profit and loss (P&L) analysis. Eshel's expertise in product development and market analysis informed the organization's strategic product decisions during their tenure.
Prior to Tuttnauer, Eshel worked at I.M segev, where they held several positions. From May 2015 to December 2017, they were the VP of Operations and R&D, overseeing various aspects of the company's operations and research and development activities. From January 2013 to May 2015, they served as the Chief of the Engineering Department, managing and coordinating the design team as well as ensuring compliance with safety regulations and standards. Eshel's earlier role at I.M segev was as a Project Manager, starting in February 2011 and ending in January 2013.
Overall, Eshel Nitzan has a strong background in operations, product management, business development, and engineering, with extensive experience in leadership and strategic decision-making.
Eshel Nitzan attended Hadassah Academic College from 2007 to 2011, where they obtained a Bachelor of Design degree in Industrial and Product Design. Following this, Eshel pursued further education at Peres Academic Center from 2014 to 2016, earning a Master of Business Administration (MBA) degree in Business Administration and Management, General.
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Treetoscope
The first and only commercial device that senses the internal water flow of a plant and directly measures its water consumption and real-time irrigation needs.without extrapolations based on indirect sensing technologies.Treetoscope offers a SaaS irrigation management platform, based on direct plant sensing technology.We tackle one of the mostcrucial challenges farmers face today: water scarcity and irrigation optimization. Our groundbreaking ag-tech enables the unprecedented measurement of real-time actual water use of trees (based on our patented single probe Sap Flow sensor).Through the Treetoscope solution, growers gain great value as a result of the affordability, scalability, and ease of deployment of our technology.