TRUth Marketing & Media
Weiyi (Will) Zhong is an accomplished marketing professional with significant experience in data operations and digital advertising. Currently serving as the Associate Director of Data Ops and previously as a Digital Advertising Analyst at TRUth Marketing & Media since July 2016, Zhong has expertise in media buying across various digital platforms such as Display, Video, Paid Social, and SEO. Prior experience includes a role as a Program Coordinator Intern at Fort Worth Sister Cities International, managing international exchange programs and social media, and as a PR Assistant at Diverse Communication, where responsibilities included market research and public relations planning for the Hong Kong Disneyland Team. Additionally, Zhong gained early experience as a Social Media Intern at NFL China.Com. Educational qualifications include a Master’s Degree in Strategic Communication from Texas Christian University and a Bachelor’s Degree in Journalism from China University of Political Science and Law.
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TRUth Marketing & Media
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A truly strategic shop focused on brands and results. A place where points, ratings and reach & frequencies do not dictate a strategy. We started in late 2008 because we felt agencies had lost sight of the client and their business. We are engaged with you beginning to end, start to finish. It is time to be flexible, its time to be Tru.