TUI Group
Lídia Rodríguez i Pàmies has a diverse work experience in the field of SEO. Lídia started their career as a Web developer at Grupo Intercom. Later, they worked as an SEO Manager at Atrapalo.com, where they were responsible for SEO strategy in multiple countries and managed a team. Lídia then joined Unique Digital, where they held various roles including SEO Technical Account Manager and SEO Operations Director. After that, they worked at iProspect as an SEO Strategy Director. Currently, they are the Head of SEO at TUI Musement.
Lídia Rodríguez i Pàmies received an Upper Intermediate degree in English from ELC Bristol in 2012. In 2010, they completed the Fast Track Intermediate 2 program in English at Esade. Additionally, they studied Best SEO Techniques at Universitat Oberta de Catalunya in 2007. From 1998 to 2006, they pursued Computer Engineering at Universitat Autònoma de Barcelona. As for certifications, Lídia obtained the Google Analytics Individual Qualification in February 2014 and has completed various courses on LinkedIn, including Google Analytics 4 (GA4) Essential Training in 2023.
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TUI Group
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TUI Group is the world’s number one tourism group operating in around 180 destinations worldwide. The company is domiciled in Germany. The TUI Group’s share is listed in the FTSE 100 index, the leading index of the London Stock Exchange, and in the German open market.