Troy Etkins

Troy Etkins is an accomplished music industry professional with significant experience in A&R, marketing, and business management. Currently serving as Director of A&R at TuneCore since October 2019, Troy excels in discovering new talent, building client relationships, and developing effective marketing strategies. Prior roles include A&R & Marketing Consultant at UnitedMasters and CVO at HFC Group, where accomplishments involved playlist placements and enhancing relationships with independent curators. Additionally, Troy co-founded Collective Entertainment Group, focusing on brand visibility and marketing strategies. Early career experience includes sales and telemarketing roles at Merchant Service Group, with a strong educational foundation in business management from Farmingdale State College and Suffolk County Community College.