UM Canada
Ali Tinker has held various roles in the media and communications industry, starting as a Communications Strategist and working her way up to Vice President, Client Business Partner at UM Canada. With a background in sociology, Ali is skilled in developing integrated media plans and analyses to meet client objectives. She has worked with clients such as Dairy Farmers of Canada, Statoil, Canwea, and Royal Bank of Canada.
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UM Canada
UM is a strategic media agency and marketing consultancy that sees media as a powerful topline growth engine for brands. At our core, we are fiercely committed to the spirit of better. In the face of rapid change and challenge, UM helps brands grow by using the power of Better Science and Better Art to drive Better Outcomes – unlocking new growth opportunities for brands to thrive. UM drives innovation and business impact across a roster of clients including Johnson & Johnson, BMO, Sobeys, Spotify, SkipTheDishes, PokerStars, The Hershey Company, American Express, Sony, McCain, Boston Pizza, Levi’s, Dyson, Movember, and more.