Chris Blair

Chris Blair is an experienced General Manager currently leading AGI Australasia since March 2019, specializing in brand strategy for global companies across New Zealand, Australia, and the Pacific Islands. Blair also oversees significant operations as General Manager for Under Armour since June 2017, focusing on retail networks and merchandising functions. Additionally, Blair manages KEEN and previously held the position of National Retail Manager at Barkers Men's Clothing, enhancing financial performance and brand experience across multiple stores. With a strong background in business and brand management from roles at Conquest Imports NZ Ltd. and Levi Strauss & Co., Blair brings extensive expertise in operations, logistics, and inventory management. An early career as a Sales Analyst at Nike NZ Ltd. complemented a formal education in Sport Management from Unitec.