Sydney Alderman

Data Analytics Lead at Universal Media, Inc.

Sydney Alderman, MS, is a Digital Media Strategist at Universal Media, Inc., with a comprehensive background in analytics and account management. Prior to this role, Sydney served as an Account Manager and Senior Analytics Associate at Seer Interactive from March 2020 to July 2023, where responsibilities included cross-departmental collaboration, client communication, and enhancing project efficiency. Previous experience encompasses a range of roles, including stylist at Stitch Fix, an Industrial Brokerage Intern at JLL, and various marketing positions, providing a strong foundation in data analysis, client engagement, and content creation. Sydney holds a Master of Science in Marketing Science and a Bachelor of Business Administration in Marketing and Global Management from the University of Pittsburgh.

Location

Philadelphia, United States

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Universal Media, Inc.

Universal Media, Inc. was founded in 1986 by three advertising professionals. We specialize in media strategy, media research, and media buying. UMI is an industry leader within Television, Radio, Print, Outdoor, and Digital media placement. UMI relies on unique relationships with our advertisers and our media partners to ensure each client is ultimately satisfied with their media strategy. Our focus is entirely on the needs of our clients and their media objectives. UMI is one of the largest independent media buying companies in the country. To learn more about our business please visit us at www.umiusa.com or like us on Facebook at "Universal Media Inc"​.


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11-50

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