Paul Napleton

Paul Napleton serves as the Head of Digital & Marketing Automation at the University of East Anglia since January 2021, leading the institution's global capabilities in Admissions, Recruitment, and Marketing. Prior to this role, Paul Napleton had a significant tenure at Aviva, where responsibilities spanned from Claims Innovation Lead to various marketing and engagement roles, demonstrating expertise in digital communication strategies and customer engagement across B2B and B2C markets. Paul's career includes positions at Autoglass, Omobono Ltd, RAC, and Norwich Union, showcasing a strong background in brand management, strategic marketing, and digital innovation. Academic qualifications include a Business Studies degree with a focus on Marketing from London Metropolitan University and two master's degrees in Marketing from The Open University.