UNLEADED
Jessica Goodman is an experienced brand manager currently working at UNLEADED since March 2023. Prior to this role, Jessica spent nearly a decade at Phillips 66, serving as Lubricants Brand Director, where responsibilities included refining brand strategy, managing brand positioning, and executing integrated B2B advertising campaigns. Jessica also held the positions of Kendall Brand Director, Marketing Operations Analyst, Specialist in Brand Experience, and Digital Communications Specialist at Phillips 66, focusing on both B2C and B2B initiatives. Earlier in Jessica's career, experience as Product Marketing Manager and Coordinator at Connection involved developing marketing models and managing advertising materials. Jessica holds a degree in Business Administration with a focus on Marketing and Management from the University of New Hampshire's Peter T. Paul College of Business and Economics.
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UNLEADED
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Houston-based Unleaded is a strategic marketing consultancy and creative partner that integrates with clients to become an ongoing extension of their team—helping them grow, make the most of opportunities and get ahead of the competition. Over the years, we’ve helped clients: • Build and accelerate brand equity • Unify brands and create brand awareness/preference • Tackle complex global M&A issues • Differentiate themselves strategically • Enter new markets • Improve profit-per-customer and customer retention Unleaded offers a comprehensive range of resources, capabilities and experts that spans from marketing strategy to creative production for total end-to-end client support.