Alyssa Smith

Digital Strategist at Unreal Digital Group

Alyssa Smith is a Digital Strategist with experience in various marketing and advisory roles. Alyssa has worked with companies like C-4 Analytics, LLC, GE Lighting, and Simon Property Group. Alyssa has a strong background in PPC, paid social, data analysis, UX, and content creation. Alyssa is also experienced in managing accounts, strategizing campaigns, and providing training and mentorship to others. Alyssa holds a degree from Northeastern University and has previous experience working in Rome.

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Boston, United States

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Unreal Digital Group

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Unreal Digital Group is a full-service, women-led global demand generation agency that helps humans look, feel, and sound different than what traditional B2B marketing has been. Our secret sauce is in what we believe in — creating B2B marketing for the storytellers, the innovators, and the people behind B2B brands through strategy and planning, campaign execution, ABM, content creation, marketing technology, channel marketing, and geomarketing. B2B buyers of today are overwhelmed with traditional marketing messages. Buyers want more authentic experiences and partnerships. We focus on the real people behind target markets by telling more compelling, customer-centric stories. Communicating human-to-human is what solves pain points and goals. And it drives real results. We are Unreal Digital Group. Boldy human. Boldy B2B.