UP Catalyst
Ekaterina Gujevski is an experienced professional in marketing and growth management, currently serving as Growth Manager at UP Catalyst since February 2024. Previously, as Co-Founder at Crezu from 2018 to 2023, significant entrepreneurial skills were developed. Prior roles include Marketing & Marketing Analytics Manager at Admiral Markets Group (2017-2019), where responsibilities encompassed high-budget advertising campaigns, data analysis, and experimentation on landing pages. At Netwrix Corporation (2016-2017), marketing campaign optimization and BI reporting were key focus areas. As a Digital Marketing & Marketing Analytics Specialist at SEMrush (2015-2016), expertise in traffic acquisition, data analysis, and A/B testing was gained. Ekaterina also contributed as a member of the organizing committees for the XVI Symposium of the International Dostoevsky Society and the 4th International Conference Andalusian Symposia on Slavic Studies. Educational credentials include a Master's degree in Sustainable Development from University College Dublin and a Master's degree in Linguistics and Translation from Омский Государственный Университет.
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UP Catalyst
UP Catalyst produces carbon nanomaterials and graphite from CO₂ emissions. These have a vast range of applications from electric car batteries to concrete and biomedicine. Why UP Catalyst? -Climate neutral battery-grade graphite and carbon nanomaterials -Powered by renewable energy -Produces in the EU -Alternative to mining, overexploitation of natural resources and environmentally harmful production methods