Thomas Krawiec

Thomas Krawiec is a seasoned marketing and product management professional with extensive experience in driving business growth through innovative marketing strategies and product development. Currently serving as the Senior Growth Marketing Manager at UpGuard since April 2024, Krawiec previously held significant roles at Lyka, Simply Wall St, and Biteable, where achievements included increasing annual revenue per user by approximately 40% through strategic pricing and enhancing sales by around 33% via successful A/B testing. With a background as the Growth Director at Rejoiner and founder of Zug Digital, Krawiec specializes in leveraging direct response marketing, search engine marketing, and optimization techniques to generate leads and enhance customer acquisition. Krawiec's career began in various sales roles, demonstrating a strong foundation in customer engagement and marketing efforts.