Anni Paunisaari

Anni Paunisaari is a seasoned marketing professional currently serving as a Senior Brand & Marketing Specialist at UPM - The Biofore Company since April 2024, where responsibilities include the creation and management of marketing strategies that enhance visibility and support sustainability initiatives. Previously, Anni held roles at Anora Group Plc, including Jr. Manager of eCommerce & Brand, and Marketing Technology Specialist, focusing on social media, email marketing, content development, and marketing technology management. Anni's early career includes internships and trainee positions at reputable organizations such as Google, Trimble Inc., and Novartis, emphasizing digital marketing, event coordination, and customer engagement. Anni holds multiple degrees in Economics and Business Administration, with a focus on Marketing and International Business, from institutions including Aalto University and the University of Vaasa.