Andreas Demuth

Upscore provides a comprehensive Content-Intelligence solution to measure, analyse and increase the success of digital content. We believe in good journalism and the value of good content. We have developed new approaches to help digital media organisations to be better informed and to become more successful: 𝗜𝗻𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻 & 𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰 𝗧𝗼𝗼𝗹𝘀 Tailored to the requirements of dynamic publishing teams and hybrid business models. Detailed metrics, content scores and contextual information give you the overview and decision-making tools you need - on how your content is currently being used, what's happening over the course of the day and for long-term analysis. 𝗢𝗽𝘁𝗶𝗺𝗶𝘀𝗮𝘁𝗶𝗼𝗻 & 𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗶𝗼𝗻 Powerful tools for optimising the homepage and delivering high-performance content recommendations on any page. Smart algorithms increase the effectiveness of the offer - according to rules that you define. 𝗙𝗹𝗲𝘅𝗶𝗯𝗹𝗲 𝗗𝗮𝘁𝗮-𝗣𝗹𝗮𝘁𝗳𝗼𝗿𝗺 A wide range of original data on your content and its usage. Captured in real-time and immediately available. Due to the high level of detail and adaptability of the data, individual perspectives are easily possible. 𝗗𝘆𝗻𝗮𝗺𝗶𝗰 𝗣𝗮𝘆𝘄𝗮𝗹𝗹 Super flexible configuration and delivery of a wide variety of paywalls in real-time. Simple generation of user segments on the basis of our detailed usage data. Definition of target group-specific offers without any coding. Effortless integration into existing system environments. For more information please visit us under 𝘄𝘄𝘄.𝘂𝗽𝘀𝗰𝗼𝗿𝗲.𝗰𝗼𝗺