UpSwell
Eric Goodstadt was appointed as Chief Executive Officer in February of 2021. Goodstadt has over 20 years of marketing experience, and a wealth of industry knowledge. Goodstadt has held leadership positions at several established national and global organizations. Most recently, Goodstadt served as president of Manifest, one of the nation's largest, independent digital and content marketing agencies. During Goodstadt's tenure Manifest added several high-profile clients such as Aflac, Edward Jones, Staples, and AARP. Under Goodstadt's leadership Manifest also won the Agency of the Year designation in 2019 from the Content Marketing Awards and was designated three consecutive years as one of the Best and Brightest Places to Work for in the Nation.
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UpSwell
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UpSwell provides digital and direct mail marketing services to businesses whose growth is based on their ability to attract customers from their communities.