Valiram
Hui Hui is a seasoned professional in merchandise planning and management, currently serving as a Senior Merchandising and Planning Manager at Valiram since April 2022. In this role, Hui Hui focuses on planning for both domestic and travel retail markets across Malaysia, Singapore, Indonesia, and Thailand, working with prestigious brands such as Michael Kors, Tory Burch, Steve Madden, and MLB. Prior to Valiram, Hui Hui held the position of Head of Merchandising at Transmarco Group of Companies from November 2012 to April 2022, where responsibilities included pre-buy planning and analyzing sell-through trends. Previous experience includes serving as a Merchandising Executive at ECCO USA, Inc., specializing in ladies' and men's footwear, and as a Merchandiser at The Stores. Hui Hui holds a High School Diploma in Fashion Merchandising from the Malaysian Institute of Art.
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Valiram
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Valiram was established in 1935 in Kuala Lumpur, Malaysia, originally specialising in the textile trade. Today, Valiram is Southeast Asia’s leading luxury goods and 360° retail specialist with presence in Malaysia, Singapore, Indonesia, Australia, the Philippines, Thailand, Russia, Macau and Vietnam. Operating more than 350 stores, a number which continues to grow, the group represents in excess of 200 brands across various categories, from fashion and accessories, timepieces and jewellery, perfume and cosmetics to confectionery and dining concepts. Its portfolio comprises internationally renowned brands such as Bath & Body Works, Kate Spade New York, Michael Kors, Tumi and Victoria’s Secret, as well as original and innovative retail concepts Luxury Fashion, Swiss Watch Gallery, Flying Emporium, Vie Beaute and Flow. Creating world-class retail environments that offer compelling and luxurious shopping experiences is the hallmark of the group, and it will continue to bring the most desirable international brands and cutting-edge concepts to the region. The group is headquartered in Kuala Lumpur, Malaysia. Discover more at valiram.com or join in the conversation on Facebook and Instagram: #Valiram.