Nicole Ewing

Nicole Ewing currently serves as the Director of Integrated Channel Performance Marketing at Valvoline Inc., where responsibilities include driving new customer acquisition through partnerships with various third parties. Previously, Nicole held several roles within the Zappos Family of Companies, ultimately leading the Brand Partnerships Marketing team, where significant achievements included managing extensive brand relationships and developing integrated marketing strategies. Early career experiences include interactive marketing management at MGM Resorts International, focusing on digital marketing and campaign optimization, and media planning and buying at Blaine Warren Advertising, where foundational marketing skills were developed. Nicole holds a Bachelor of Arts degree in Journalism & Media Studies with a focus on Advertising from the University of Nevada-Las Vegas.